Before you lock your practice doors for Memorial Day weekend, there is one more VERY important thing to check…have you updated your Google Business Profile listing with your holiday hours?
You might be asking, “What in the world is a Google Business Profile, and why do I need to worry about that yet, too?”
Google recently changed the name of Google My Business, a term it had used for years, to Google Business Profile. This is a tool that allows you to be at least partially in charge of the info Google presents to searchers across Google’s various features, including search and map results. We are assuming here that you have already claimed your profile. (If not, you should get started on that ASAP.)
So you spent the time with EyeMotion, creating an attractive, informative website. Your optometric website is the best—the pictures are striking, the office info is all there, the links to your forms and reviews and appointment scheduling really stand out.
You’re done and you never have to think about your website again, right?
We all know that’s not the case, but too often we find that our clients put their websites on the backburner because of how busy they are. And so, office hours are now wrong, links don’t get updated, and contact form emails don’t get seen because it’s going to an email address no one checks anymore.
In honor of St. Patrick’s Day and the “wearin’ of the green,” we thought it would be fun and fitting to share some interesting facts about green…eyes!